Digital Design System
At the center of the design and UX workflow is the digital design system. This centralized, living document evolved over time and detailed the rigorous design and functionality of the site. Broken down into modular assets (components) the leadership-approved guidelines allowed teams to quickly parse details and empowered both development, marketing, and merchandising. This also enabled quick onboarding of new team members and brand consistency across global sites.
I’d love to hear about what you’re working on.
robert@powerforward.com · LinkedIn